The Pink Phenom

As we saw in Gucci’s fiery 2019 cruise show, pink is here to stay; Pantone may have named “Rose Quartz” its colour of the year nearly three years ago now, but this pretty hue has been enjoying a long season in the sun. Nicole Kidman, Gwyneth Paltrow, Rita Ora, Amy Adams, Constance Wu, and Regina King all rocked the romantic colour on various red carpets last year, and judging from the fashion shows devoted to this year’s Spring/Summer attire, the post-winter thaw will usher in one very pink wave.

From long-established fashion houses like Chanel to scrappier streetwear brands like Vetements, here are the fashion labels that rocked various shades of pink in their 2019 collections.


The French fashion house favoured pale bubble gum hues, applying the colour to both boxy, business-savvy pieces and loose-fitting, feminine ruffles.


Balenciaga preferred a bolder, saturated use of pink in its defined silhouettes; we love the fitted waist and pointed shoulders of the coat below. Paired with black, the hue makes a striking statement.

Dolce & Gabbana

Florals, florals, florals. Dolce & Gabbana opted for large patterns that showcased pink as it appears in nature, with petal-soft pieces and, for contrast, one very striking vertical-striped suit.


The Italian luxury fashion house is favouring a lot of neutrals in its clothing pieces for 2019; the accessories, however, are all about making a colourful splash.  Candy-coloured handbags, waist belts, and shoes have made a pretty, playful pop on the SS2019 runway.


“Interpreting the latest trends in a kaleidoscopic and artsy dimension, MSGM is a free spirit, with a vocation for all that is immediate and cutting-edge.” Such is MSGM’s raison d’être, perfectly captured in its latest line. The luxury fashion label opted for an ultra-nostalgic, ’90s-inspired use of the colour pink, from a striped feathered dress to a tie-dye crop top and, across the board, oversized sleeves. Each piece in the collection seems to represent the struggle between a preteen’s love of fun childhood fashions and her equal love of donning her older sister’s clothes.

Salvatore Ferramago

Salvatore Ferramago kept things sleek and simple with a monochrome pink skirt, pearly-sheened suit, and a sharp-collared blouse that straddles the line between pink and a soft mauve.


As per usual, Vetements took an approach that shrugs at the establishment and is impossible to neatly label. Pink may have appeared in a form-fitting, elegant city-chic dress, but it also graced a ruffled dress with a pattern plucked straight from the prairies. Most striking of all was the pinkish-magenta two-piece tracksuit, proving that the colour can make for some truly eye-catching streetwear.